Why Football Matters

Using football as a medium to appeal to the masses is a very clever thing to do. WWF teamed up with Brazilian agency Grey 141 to raise awareness of deforestation in Brazil. Every four minutes the equivalent of a football field is clear cut, so what better medium to use than a football field to… Continue reading Why Football Matters

Feeling the Love

Last night Gareth Southgate came to Hackney Laces present the Barclays Community Sports Award to us (no big deal). It wasn’t your standard celebrity outing,where they turn up, take a few photos and sign a few shirts and take off. He was so genuine, giving over an hour and a half of his time and… Continue reading Feeling the Love

This is What a Footballer Looks Like

It’s incredibly frustrating when you tell people you play football and they respond with ‘why?’ or a series of other questions. Women playing football feels like a foreign concept to many – it must be, given the things I get asked quite regularly as of late. These questions range from, “but your boyfriend plays, right?”… Continue reading This is What a Footballer Looks Like

Bloody Loyalty

I’ve met some fiercely loyal supporters of football clubs. Ones that have tattoos of, have named children after, and would do just about anything for their club. Intense. And emosh. This begs the question: what would you do for your club? Would you give some blood? (I would)

Football Clubs as Coops

The way football clubs are funded is broken. From the Premier League all the way down to grassroots clubs. Broken. And financially unsustainable. It’s not aspirational to have multi- millionaire’s pumping money into clubs, making players salaries extortionate amounts. What example does it set to young footballers? Be talented. Make £250,000 per week. Grassroots clubs… Continue reading Football Clubs as Coops

The Man with the Arsenal Tattoo

Here’s a scenario: you’re in Kenya, somewhere between the rift valley and Nairobi. The car you’re in gets a flat tyre. Your driver doesn’t speak much english. So you sit on the road side looking at the trees thinking of ways to pass the time.