I’m not sure if its the post-its or the music that do it for me, but this is probably my most favourite video ever. It could also be the kick-ups at 0:38 seconds in. I just love it.
Earlier this month, Naya, the Canadian bottled water company was awarded a Green Packaging Award for making its bottles from 100% post -consumer recycled plastic, also called rPET (recycled polyethylene terephtalate).
It is being hailed by many as a great step forward for waste reduction, cutting CO2 emissions and encouraging innovation in packaging. Naya are the first bottled water company in the world to use this type of technology.
Although it all sounds peachy keen and ‘innovative’ and ‘sustainable’ and whatever buzz word you want to use, the issue isn’t the packaging, its the act itself. Bottling water doesn’t make sense, especially given how labour and resource intensive recycling is, combined with perfectly clean, tap water readily available in Canada, and many developed countries in the world. Even after Dasani revealed its water is purified tap water people didn’t seem to bat an eyelid. Apparently, 25% of all bottled water is from a tap. This is something that has been so well documented and there’s a growing movement to boycott bottled water.
I don’t think I’ll ever really understand why the developed world, with high standards of water treatment, would ever need bottled water.
(Image courtesy of James Chang)
I love football. I love the build up to a match, the stress during it and the feeling you have after 90 minutes of chasing a ball around a patch of grass. I love watching it and telling supporters of other teams that Arsenal will win the league, with conviction, despite it currently not being possible. I love coaching little ones and seeing their reaction when they master a new skill. I could talk probably forever about it. I would almost go as far as to say I love everything about football, but then I’d be lying.
Something I don’t love about football is how undervalued, unappreciated and underexposed female football is in the UK. My two biggest frustrations are the cost it is to play and the lack of exposure of some really talented female footballers.
Everything these days costs something. For grassroots football its a couple pounds a week to cover referee fees, the pitch and league costs. I get that. For professional women’s football the costs are really high. A friend of mine plays for Tottenham Ladies and had to pay £50 pre-season and £20 every month for during the season, and that is for kit alone. If she leaves at all during the season, the kit must be returned. In addition to this she pays all costs to get to matches, many of which are outside of London and match fees. Could you imagine this in the men’s Premier League? Hi, Mr. Walcott, welcome to the sqaud. Now give me £1000 to cover your fees for this season.
Sponsorship and quite high salaries are part of what stops this from happening in the men’s league. Also, high demand to see a match live fuels high ticket prices (between £52-£300) also generates a healthy income. Why is not be the same for women?
There is not really a professional league for woman in the UK. Just last month the FA announced the inaugural Super League for women in the UK. This is a huge deal. It means that for the first time, at least a few players for teams like Arsenal will actually receive a wage to play, and not have to supplement their income, allowing them to fully focus on their game. While I think its amazing that in 2011 I’ll be able to watch women play as professionals in a Super league, it should have happened years ago, before many English female footballers took off to America where their game is taken much more seriously.
The lack of profile of woman’s football also affects things on the smallest of levels, in grassroots women and girl’s football from getting supporters out to matches, to having a pitch to play on that isn’t overtaken by boys and men half way through the session. Maybe it has something to do with some of the role models in men’s football (Andrey Arshavin, case in point) denouncing the quality of play in the women’s game.
In a few weeks time, I’ll be paying £1.50 to go and see Arsenal Ladies play at Emirates Stadium. You should really come, least not because its about the same price for a ticket as a cup of coffee but really because they deserve the support.
(Image courtesy of Arsenal.com)
If you’ve got nothing planned for this weekend (24th April) why don’t you write a letter?
Claire Medcalf, one half of the GlovePuppet team runs something called Letter Lounge and the next one is this Saturday at Brixton Village Market. The way it works is simple. Turn up. Write a letter to a friend/family member/random stranger. Post the letter to your (insert appropriate person here) Ta da! It’s that easy.