Category: Rant

How Not to Do Online PR

 

When this tweet appeared in my twitter stream I thought it was a joke.

Then upon further investigation it really wasn’t. The barbarian beer house in London is after Chinese people to attend an event. And you can see they’re asking a lot of people who they presume are Chinese or have a Chinese audience.

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Crimes Against The Tap

In an impressive integrated campaign Pret A Manger, a high street food chain, highlights all the things that make their coffee great. Adorned on the side of coffee cups are a rotation of various figures. These figures correspond with content on a Pret microsite.

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