Categories
Digital Rant Social Media

How Not to Do Online PR

 

When this tweet appeared in my twitter stream I thought it was a joke.

Then upon further investigation it really wasn’t. The barbarian beer house in London is after Chinese people to attend an event. And you can see they’re asking a lot of people who they presume are Chinese or have a Chinese audience.

Categories
Brands Environment Rant

Crimes Against The Tap

In an impressive integrated campaign Pret A Manger, a high street food chain, highlights all the things that make their coffee great. Adorned on the side of coffee cups are a rotation of various figures. These figures correspond with content on a Pret microsite.